Cracker Barrel’s New Logo Backfires: Fans Outraged, DEI Debate Erupts [Updated: August 2025]
Cracker Barrel’s recent logo change has ignited a nationwide debate, sparking backlash from loyal customers and drawing attention to a board member’s DEI background. From social media outrage to a sharp stock dip, this move is more than just a design update—it’s a cultural flashpoint. Here’s what happened, why it matters, and what’s next for this iconic American brand.
